Mobile Design

Users form mental models around how products should work through use. In order to design for maximum usability, designers need to understand and leverage users’ mental models.

The market share for mobile and desktop browsing is about 50/50. For designers, this means responsive design is more important than ever, as users expect a seamless experience across all platforms and screen sizes.

Effective user research doesn’t have to cost a fortune. There are many low-cost methods available, all of which will put a designer on the road to designing better products.

Mobile usability isn’t just about scaling a website or app to fit various devices. It’s about understanding how people use mobile devices and that the mobile experience is as unique as the user.

The explosive growth of e-commerce has created a need for online stores to adapt to mobile experiences. This post outlines the many aspects that make a successful mobile e-commerce experience.

New fintech apps are changing how we see our investment goals and interact with financial institutions. This article reviews best practices for building trust without sacrificing fun or usability.

Design frameworks help designers work more efficiently by utilizing reusable UI components. We shed light on how to create and use one using Sketch symbols (includes a free Sketch UI framework).