BusinessModel

Showing 1-9 of 18 results
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Perfecting Private Accommodations: Airbnb vs. Expedia

by Tyler Cain

As Airbnb may soon IPO, how does it compare against more traditional businesses in the travel space? We compare it to another top company in the travel sector, Expedia, and analyze how their originally divergent strategies are slowly converging.

8 minute readContinue Reading
FinanceIcon ChevronRevenue & Growth

Libation Frontiers: A Deep Dive into the World Wine Industry

by Zachary Elfman

The global wine industry generates $29 billion in annual revenue and is at an inflection point. Societal and taste changes are poised to bring new frontiers and opportunities to the industry.

8 minute readContinue Reading
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Evaluating the Nature of Business Ethics in Practice

by Martin Kemeny

Using the 2016 Wells Fargo Banking Scandal as an example, this article dissects the situation according to the principles of the three classic ethical theorists: Plato, Kant, and Mill. It then offers some suggestions on how to improve ethics in business.

18 minute readContinue Reading
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The Rules of Motivation: A Story About Correcting Failed Sales Incentive Schemes

by Kresimir Profaca

Rewards programs and sales incentive schemes are necessary for any business that operates outbound customer acquisition channels. They encourage certain behavior and that, if poorly constructed, can lead to perverse results and conflicting interests. Creating a holistic plan that stimulates positive company-wide behavior is an art that has huge benefits.

11 minute readContinue Reading
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Online Dating Industry: The Business of Love

by Melissa Lin

Though matchmaking is one of the oldest industries in existence, online matchmaking is now having a moment of its own. This article explores the business of dating: the market size of dating apps in the U.S., the industry’s biggest players, and how these products actually make money (if they even do).

15 minute readContinue Reading
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Do Economic Moats Still Matter?

by Alex Graham, CFA

Companies, like castles, need a line of defense to repel the invaders' advances. Economic moats, taking a cue from their watery namesakes, are long-term and sustainable competitive advantages that protect others from seizing market share. But on the flipside, are they actually just lazy, passive strategies that shun innovation?

14 minute readContinue Reading
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Don't Scale an Unprofitable Business: Why Unit Economics (Still) Matter

by Toby Clarence-Smith

With venture funding having grown more than 120% in the US in the last five years, startup founders and investors alike have grown increasingly comfortable with low margin business models. But the successes of the Amazons and Facebooks of this world often mask failure in a slew of other sectors, where the "build it and they will come" model doesn't always work. In this article, Toptal Finance Expert Toby Clarence-Smith brings attention back to the importance of studying a business’ long-term sustainability prospects, with a particular focus on unit economics, one of the building blocks of profitability and breakeven analysis for startups.

19 minute readContinue Reading
FinanceIcon ChevronRevenue & Growth

Applications of Statistics for Measuring Company Growth

by Erik Stettler

Eyeballing the top-line figures of company growth is unlikely to uncover anything particular radical. To understand the trends that lead to user growth, retention, and/or engagement, statistical tools should be employed to test the underlying drivers behind performance.

14 minute readContinue Reading
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Mastering Sustainable Startup Growth and Finding Your Relevant KPIs

by Erik Stettler

To unlock growth in a company, you must first find the KPI that is core towards increasing company value. More effective knowledge of growth comes from a deeper understanding of the characteristics of a "perfect client," the trends between user cohorts, and finding the tipping point that solidifies retention and engagement.

17 minute readContinue Reading

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