Using the 2016 Wells Fargo Banking Scandal as an example, this article dissects the situation according to the principles of the three classic ethical theorists: Plato, Kant, and Mill. It then offers some suggestions on how to improve ethics in business.Continue reading →
Rewards programs and sales incentive schemes are necessary for any business that operates outbound customer acquisition channels. They encourage certain behavior and that, if poorly constructed, can lead to perverse results and conflicting interests. Creating a holistic plan that stimulates positive company-wide behavior is an art that has huge benefits.Continue reading →
It might be hard to imagine or remember, but there was once a time when going on a date with a stranger you met online was a strange concept—frowned upon, even. Today, however, millennials have led the charge on transforming the dating industry and making online dating universally accepted. In fact, a 2018 Statista survey revealed that 12% of 18-29-year-olds admit to being in a relationship with a partner they met online. And, consider that there are now over 1,500 dating apps or websites in existence.
Though matchmaking is one of the oldest industries in existence, online matchmaking is now having a moment of its own. This article explores the business of dating: the market size of dating apps in the U.S., the industry’s biggest players, and how these products actually make money (if they even do!).Continue reading →
Companies, like castles, need a line of defense to repel the invaders’ advances. Economic moats, taking a cue from their watery namesakes, are long-term and sustainable competitive advantages that protect others from seizing market share. But on the flipside, are they actually just lazy, passive strategies that shun innovation?Continue reading →
With venture funding having grown more than 120% in the US in the last five years, startup founders and investors alike have grown increasingly comfortable with low margin business models. But the successes of the Amazons and Facebooks of this world often mask failure in a slew of other sectors, where the “build it and they will come” model doesn’t always work.
In this article, Toptal Finance Expert Toby Clarence-Smith brings attention back to the importance of studying a business’ long-term sustainability prospects, with a particular focus on unit economics, one of the building blocks of profitability and breakeven analysis for startups.Continue reading →
Eyeballing the top-line figures of company growth is unlikely to uncover anything particular radical. To understand the trends that lead to user growth, retention, and/or engagement, statistical tools should be employed to test the underlying drivers behind performance.Continue reading →
To unlock growth in a company, you must first find the KPI that is core towards increasing company value. More effective knowledge of growth comes from a deeper understanding of the characteristics of a “perfect client,” the trends between user cohorts, and finding the tipping point that solidifies retention and engagement.Continue reading →
Technical debt, which relates to suboptimal technology infrastructure in an organization, can actually be a huge financial burden on a business. However, like traditional financial debt, there are steps and processes that can be taken to manage and mitigate the risk. In this article, we elaborate on how CFOs can tackle their technical debt burden.Continue reading →
Once crammed into stuffy showrooms with eager salespeople and a dizzying plethora of models, mattress purchases used to be notoriously complicated. However, a upstarts have recently revitalized the industry with innovations in marketing, delivery, and a direct-to-consumer model.
It’s true that the mattress industry is experiencing an upheaval, but rather than the typical narrative of newer operations completely displacing older ones, perhaps there’s room for both collaboration and innovation. There are lessons for investors, entrepreneurs, and corporate moguls alike.Continue reading →
In the past five years, Blue Apron has brought meal kits to the masses and commands a 40% market share in the USA. Yet all is not rosy; its financial losses have continually accelerated and it has ceded 17% of its market share in the past year.
Amazon buying Whole Foods on the eve of its 2017 IPO could have just been bad luck, or prescient signs of what’s to come for Blue Apron. This article looks at ways that the business can get its house in order and win back the Millennial kitchen.Continue reading →
Fintech attention tends to focus on startups and their efforts to unbundle the financial service industry’s suite of services. But how are banks responding to this disruptive threat? Despite their wealth, talent, and rich history of innovation, they have been sluggish to respond to the upstart movement.
This article suggest four ways banks can change their tact and respond better to fintech.Continue reading →
Competitive strategy frameworks are widely known and mainstays of university curricula, despite being almost 40 years old. We often hear the stories of Walmart and Southwest Airlines, but what modern examples are there? In this article we use Michael Porter’s activity positioning framework to show successful applications of competitive strategy from modern digital companies.Continue reading →
Fundraising, for companies at any stage, is undoubtedly a challenging process. Even for seasoned entrepreneurs and startups already experiencing market traction, a compelling pitch and accompanying pitch deck are still necessary. While there is variance around stylistic delivery of the pitch and aesthetic of the deck itself, you might be relieved to hear that the infamous pitch deck boils down to a formula.Continue reading →
While the complex esports industry may be daunting for investors, it is growing exponentially and has already amassed a large, global audience.Continue reading →
As retail continues to shift online, businesses and manufacturers are faced with ever-growing pressures to build serious online presences and distribution. This article looks at the different options available, and assesses their merits and considerations from a financial standpointContinue reading →
Pricing strategy is one of the most important financial levers that companies have at their disposal to influence the financial success of their business. However, it is not an easy task. This article analyzes SaaS software pricing strategies and finds that several of the operational characteristics of the business model generate some very useful pricing advantages that can help drive financial performance.Continue reading →