UX

Notifications of all types are an indispensable part of digital products, but they should never harm the user experience—they should only be used to assist interactions and boost UX.

As designers, we want the products we build to be satisfying and easy to use, but how can we know that’s the case? We start by measuring the user experience with evidence rather than opinions.

If we could design our best life, what would it entail? What would our freelance success story look like? Hear firsthand and get advice from someone who has designed their career and thrived.

Adhering to the StoryBrand framework to create a homepage with a compelling narrative that focuses on the customer’s needs is one of the best ways to build trust with website visitors.

In 2019, India’s largest airline went bankrupt, and its frequent flyers switched to a new platform. We examine the loyalty program design for InterMiles, a rewards platform focused on lifestyles.

Will there ever be a digital equivalent to the ageless wonders of industrial design? We share examples of timeless design and detail how designers can ensure digital relevancy for decades to come.

Conducting a remote UX workshop can be extremely challenging. To avoid disaster, it’s important that facilitators follow best practices, observe proven techniques and prepare thoroughly.

We are living in extraordinary times as COVID-19 continues to cause crises across the world. Could designers make use of design thinking to solve urgent problems and come up with innovative solutions?

There’s significant overlap between UX and Design Thinking. Like UX, Design Thinking is an iterative process where ideas breathe life based on the needs, thoughts, and behaviors of real users.