Process and Tools

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Product Manager vs. Product Owner: Who’s Who?

Product management has evolved to encompass numerous roles, each with its own skill set and knowledge. So which one does your business need?

8 minute readContinue Reading
Douglas L. Ringer

Douglas L. Ringer

Doug is a senior product manager and executive coach who has led teams at Fortune 500 companies including GE, Honeywell, and Ericsson. Over his two decades of experience, he has helped numerous businesses increase efficiency, revenue, and product quality.

Building an AI Product? Maximize Value With an Implementation Framework

Building and scaling an AI product is an enormous undertaking. This implementation framework will help you organize assets, manage teams, and stay aligned with the product vision.

14 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

Timing Is Everything: Choosing the Right Product Launch Strategy

Release fast but flawed, or wait and strive for perfection? Get the timing of your next product launch right with these expert tips.

8 minute readContinue Reading
Elena Grigoras

Elena Grigoras

Elena is a product management expert and strategy consultant with more than a decade of experience. She has led large cross-functional teams in the development of cutting-edge SaaS platforms for international companies including Mondia Technologies and Laerdal Medical.

Keeping Sight of the Forest: Risk Management and Creativity in an Agile Ecosystem

Agile has a reputation for delivering results in uncertain times and high-risk industries. But when risk management turns into a culture of total risk aversion, you may find that it comes at the cost of innovation.

7 minute readContinue Reading
Scott Lee

Scott Lee

Scott is a product manager and consultant with more than eight years of experience working in global markets for companies like LVMH, Kering, and Richemont, as well as startups at all stages of development, from pre-seed to scaling.

Defining Who, What, and Why: How to Write a User Story

A good user story can drive efficient planning, on-time delivery, team engagement, and customer satisfaction. Here’s a guide to creating one.

7 minute readContinue Reading
Abhishek Choudhary

Abhishek Choudhary

Abhishek is a senior product manager with a background in software engineering. He is a former B2C product manager at Amazon, where he identified and implemented numerous improvements to user experience.

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The PRD Isn’t Dead: New Best Practices for Digital Product Development

For many years, there has been debate around the value of a PRD in digital product development. The issue is not whether one should be used, says product expert Milos Belcevic, but how.

9 minute readContinue Reading
Milos Belcevic

Milos Belcevic

Milos is a digital product specialist who has built and shaped cutting-edge products in education, HR, e-commerce, healthcare, and more. His creative solutions span numerous international companies and innovative startups, including MIT Startup Nanoramic Laboratories. Milos is a Certified ScrumMaster and Certified Scrum Professional-Product Owner.

Perfect Pizza: Using a Digital Customer Research Tool to Measure Taste

Customer research in the food sector is expensive and time-consuming. Here’s how one global pizza company used its own food-ordering app to get new levels of insight into its products—for free.

8 minute readContinue Reading
Anna Shcherbakova

Anna Shcherbakova

Anna is a product manager with expertise developing innovative products for global brands such as Mars and Fortune 100 company PepsiCo. She has more than a decade of experience in the food and beverage sector, spanning restaurants, delivery, retail, hotels, and food production.

Toptal Product Management Expert

Greg Prickril

Greg is a seasoned product strategy consultant and trainer with nearly 20 years of experience shipping digital enterprise products at IBM, Microsoft, and SAP. He is also a global expert on delivering complex products and solutions at an enterprise scale.
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Microsoft

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