UX Design

Intuition and experience without UX data lead to a dangerous assumption: Designer knows best. We’re drawing a line in the sand: If it’s not based on user research, it’s not UX design.

While infinite scroll has become a popular and common design pattern, there are some potential pitfalls UI designers should watch out for when designing a site that uses long scrolling.

Design education is often accused of being costly and irrelevant. But with a shift in perspective, universities don’t simply prepare students for a job, they cultivate innovation and ambition.

For decades, a design diploma was the golden ticket to career opportunity. As this path now faces scrutiny, we examine the issues plaguing design institutions and offer radical solutions for change.

Designers who approach minimalist UI design as being easy are often surprised at the amount of effort, time, and skill required to create a product that can achieve its aims while remaining truly minimalist.

There’s much confusion and hyperbole surrounding chatbots. The tech is promising, but the user experience is lacking. We examine five chatbot fails and share practical tips to improve their UX.

Bringing a digital product to a new market can feel like navigating uncharted territory. Cultural differences are hard to identify but essential to understanding when developing a localized user experience.

Data-driven UI design is both art and science. Understanding how to collect and analyze data and implement designs based on it is an important skill for beginner and expert designers alike.

We can achieve better user experiences with mobile UX design by following best practices, understanding constraints and facilitating a solid working relationship with developers.

Nielsen’s heuristic principles have stood the test of time and have been revisited to be further integrated with human-centered design for mobile—including clear definitions and design examples.

There’s a lot to consider when choosing a typeface for a digital design. There may not be a formula but designers can use this guide to find and format the right font for a pleasant reading experience.

What makes a winning UX portfolio? More than a showcase of skills, a UX designer’s portfolio is an opportunity for them to create an enjoyable user experience as well as demonstrate their UX mastery.

On this week’s Design Talks we discuss research in action with Caitria O’Neill, a UX researcher at Airbnb. She studies people’s relationships with technology and how they behave with digital products.

Design thinking goes beyond the usual problem-solving focus of most UI and UX designers and adds the aspect of deep empathy for the user to the entire product design lifecycle, increasing the prospect of success.

How do product teams avoid wasting months of valuable time building something no one wants? Apply the iterative validation principles of Lean UX and create products that their end users actually need.

Human-centered design is about solving problems, not implementing solutions. This guide provides an overview of HCD, a process that ensures optimum user experiences, effortless interaction, and ultimately, business benefits.