Toptal Design Expert
Can Designers Make the Metaverse Less Awkward?
UX designer Pam Nicholls has created video games and augmented reality experiences for companies like Electronic Arts, Ubisoft, and DreamWorks Animation. Here she explores designing for the metaverse and reveals innovative ways to make the user experience more intuitive and accessible.

Pam Nicholls
Pam is a UX designer who specializes in video games, augmented reality, SaaS, and web applications. She has worked on projects for high-profile clients such as Electronic Arts, Ubisoft, DreamWorks Animation, Scrabble, the NBA, and the NHL.
Push Notification Best Practices: 7 Questions Designers Should Ask
Mobile app push notifications are powerful engagement tools, but they can be intrusive if not handled correctly. Don’t hit send on your push notification strategy before asking yourself these questions.

Shoaib Mahmud
Shoaib is a product designer with seven years of experience in mobile UX design for products in the freight and transportation sector, HR solutions, edtech, and logistics. He has worked with numerous startups in the US, Bangladesh, and Singapore overseeing project life cycles, including user research, wireframes, UIs, and prototypes.
Expert Designers Leading Healthcare Product Innovation
Modern medical products unburden healthcare providers, improve the patient experience, and save lives. What can we learn from the designers leading this surge in healthcare product innovation?

Micah Bowers
Micah Bowers is a designer and writer whose work has been featured in Fast Company, TNW, and other notable publications. He is a Lead Editor at Toptal.
Democratizing User Research to Innovate and Refine Digital Products
Empowering non-researchers to collect client feedback can pave the way to better products and customer retention.

Mariia Borysova
Mariia is a senior full-stack product designer specializing in healthtech and business operations. Her past clients include the Singapore Ministry of Health and Verizon. Working with a healthcare venture-building studio, she conducted foundational research and managed end-to-end design for multiple products.
7 Expert Tips for Creating a Convincing Promo Video
Drawing on more than 25 years of design and motion graphics experience, Toptal designer Danny Rubyono explains how he makes enticing promo videos that compel viewers to action.

Danny Rubyono
Danny is a visual and motion designer who has created promo videos for companies such as AT&T, Intel, Microsoft, and Verizon. He is also the owner of Duro Compagnie, a collective design boutique that specializes in motion graphics for healthcare, cyber security, finance, the military, and the environment.
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4 UX Tips to Reduce Users’ Cognitive Overload and Burnout
Knowledge workers spend most of their workdays using digital tools. These low-friction UX strategies help reduce techno-stress and increase healthy user engagement.

Rodrigo Perez Estrada
Rodrigo is a product designer who specializes in creating early-stage digital products and services for companies in fintech, healthcare, and insurance. His contributions to Yerbo, a healthcare product whose clients include Nubank, Gitlab, and Pandadoc, improved user burnout scores and helped the platform achieve a 20% exercise activation rate. Rodrigo holds a bachelor’s degree in graphic design and an MBA.
UX Design Job Interview Tips for Global Candidates: Landing Your Dream Role in the US
Searching for a design job is never easy—and it’s even more challenging if you’re new to the country and culture you want to work in. Here are steps one designer took to build a successful design career in America.

Elena Bukhonok
Elena is a multidisciplinary product designer and educator from Ukraine who now works in New York City. She has worked for numerous companies in the US and Ukraine, including fashion-technology startup CreateMe, healthcare startup Outcomes4Me, and EPAM, an enterprise software company used by Google, Salesforce, and Adobe. She holds a bachelor’s in architecture from Lviv Polytechnic National University in Ukraine and speaks four languages.
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