Toptal Design Expert
Pragmatic Pixel Perfection: A Manifesto for Balancing Design Quality and Speed
Product teams face a dilemma: Achieving pixel-perfect design requires significant time and resources, but rushing to launch can result in mediocre products. This UI guide explains how to design excellent products while balancing quality and speed.

Damir Kotorić
Damir is a digital designer who has created payments systems at Booking.com, open-data portals for Australian state governments, and the search experience at Envato Market. He has also facilitated design sprint workshops at Harvard University, been a lead UX instructor at General Assembly, and led AR/VR design at Archimedes Digital.
Swipe Right: 3 Ways to Boost Safety in Dating App Design
Designers can create safer dating app UX through robust ID verification methods, reporting tools, and design features that clarify consent.

Kate Margolis
Kate is a digital product designer and UX/UI consultant who specializes in user-centered design and user research. She has partnered with companies such as Hertz, Jaguar Land Rover, and the dating app Thursday.
Designing for Tomorrow: Addressing UI Challenges in Emerging Interfaces (With Infographic)
Seasoned design experts offer insights into the latest UI trends—and provide tips for overcoming design challenges for emerging interfaces like augmented and virtual reality, voice and gesture control, and haptic feedback.

Christopher Holloway
Christopher is a Senior Editor at Toptal with 13 years of experience researching and writing about how technology transforms sectors like banking, business, manufacturing, and healthcare. He was previously the business and technology editor at AméricaEconomíca and has developed content for Sony Pictures, Johnson & Johnson, Mini, and LATAM Airlines.
The Ultimate UX Guide for Designers and Organizations
This comprehensive UX guide provides helpful tips, insights, and resources for aspiring creatives, seasoned designers, and business leaders who want to understand how user experience design can strengthen their organization.

Stewart Pressney
Stewart is a UX designer who specializes in prototyping and web app design. He has worked with clients such as The Clorox Company, CBRE, and Altium, and developed an award-winning design and prototyping workflow for industries including healthcare, education, and e-commerce.
Mastering Another Dimension: An Isometric Illustration Tutorial
Isometric illustrations improve user experience and engagement—but they’re time-consuming to create. This tutorial teaches designers an easier, faster way.

Majo Puterka
Majo is a digital product designer who has worked with clients such as Fantasy Interactive, Zypsy, and Studio Echt. He specializes in UI design for apps, motion graphics, and illustration.
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Designing VR Games Worth Playing: 6 Key Considerations
Despite decades of hype, virtual reality gaming has failed to be widely adopted. Better design can reduce player frustration, increase comfort, and make games more immersive.

Edward Moore
Edward is a veteran UX designer with a résumé of award-winning projects for Google, Sony, Electronic Arts, and Sega. He’s worked on iconic gaming franchises like Star Wars, The Lord of the Rings, and Sonic. In 2014, he launched a company to contribute strategic gamification and UX services to nongaming companies seeking to leverage AR/VR technology.
Shopping for Apparel in an Online World: UI/UX Design for Virtual Clothing Try-on
How is technology changing the way people shop for clothes? Designers explain how to use AR and VR to drive conversions and minimize returns.

Laurence Brothers
Laurence is an analyst and technologist with experience at Google, Verizon Laboratories, and Toptal who now writes about the intersection of technology, business, and design. He has five patents for AI and internet applications and a master’s degree in computer science from Columbia University.
7 Expert Tips for Creating a Convincing Promo Video
Drawing on more than 25 years of design and motion graphics experience, Toptal designer Danny Rubyono explains how he makes enticing promo videos that compel viewers to action.

Danny Rubyono
Danny is a visual and motion designer who has created promo videos for companies such as AT&T, Intel, Microsoft, and Verizon. He is also the owner of Duro Compagnie, a collective design boutique that specializes in motion graphics for healthcare, cyber security, finance, the military, and the environment.
The Benefits of a Design System: Making Better Products, Faster
Design systems increase collaboration, ensure consistency, and accelerate design and development cycles. Toptal product designer Molham Bakir lays out how—and shares insights and tips from his experience building them.

Molham Bakir
Molham is a product designer who specializes in building design systems. His clients include Snap Inc. and e-commerce websites Dubizzle and Mumzworld, the largest online baby shop in the Middle East.
Supporting Diverse Needs: A Rebranding Success Story
Brand designer Bari Keenam shares how he turned a tricky logo redesign into a brand overhaul that helped his client establish an emotional connection with its customers.

Bariledum Keenam
Bari is a brand designer with a user-centric approach to brand ideation. With a background in engineering and marketing, he excels at problem-solving and brings diverse perspectives to brand creation. Bari teaches typography and UX design at the Lagos Engineering Career Expo and the Àṣà Coterie design community.
The Allure and Impact of Minimalist UX Design
Minimalism is a prevalent design approach, but putting its principles into practice is challenging. Follow these minimalist UX design strategies to build frictionless digital products that help users reach their goals.

Ravi Talajiya
Ravi is a UI/UX designer and certified IBM Enterprise Design Thinking Practitioner. He has designed mobile products in the healthcare, finance, and sustainability sectors, and was a senior UI/UX designer at IndiaNIC, a leading web and mobile solutions developer with a global client list that includes McDonald’s, Cartier, Adidas, AstraZeneca, Gulfstream, and Best Buy. He has a bachelor’s degree in computer science and engineering.
Sharpen Your Skills With Fun Online Games for Designers
Online design games are perfect for practicing tricky tools and techniques, boosting core UI/UX skills, and keeping pace with a rapidly evolving industry.

Susanne Aubert
Susanne is a product designer specializing in lean UX, interactive media, and front-end development. She has extensive experience working with clients in AI, aviation, and healthcare and serves as a product design consultant for Lantum, a workforce management platform used by the National Health Service.
Elevate Your E-commerce Journey With Animated UX Microinteractions
Toptal experts share their insights and best practices for designing motion effects that enhance e-commerce UX and increase conversions.

Emily Adiseshiah
Emily is a UX writer and editor whose work has been featured in UX Magazine, Usability Geek, Justinmind, and other noteworthy publications.
Crucial Considerations for Aspiring Fintech UX Designers
Designing fintech products requires more than great UX/UI skills—you need to understand finance too. Here’s what designers need to know to get started.

Gints Ziverts
Gints is a fintech product designer with deep financial expertise and a decade of experience designing websites, trading platforms, dashboards, and mobile apps for fintech companies, banks, forex, and crypto trading companies around the world.
What’s Below the Surface: A Look at UX in the Beauty Industry
Innovations in tech and shifts in consumer behavior are changing the cosmetics and skin care business. Here’s how designers in beauty UI and UX are adapting to the new trends.

Abigail Beshkin
Abigail is a veteran of Pratt Institute and Columbia Business School, where she oversaw the design and production team for Columbia Business magazine. Her work has appeared in the New York Times and been heard on NPR.
Medical Billing Reimagined: A UI/UX Case Study
Toptal designer Beatriz Garcia de Prado explains how she built a digital product to replace the outdated paper forms doctors were sending to insurance companies.

Beatriz Garcia de Prado
Beatriz Garcia de Prado is a UI/UX designer and branding expert who has worked for clients such as ABN AMRO, Ahold Delhaize, Dutch transport company Broshuis, and aperitif maker Haus. She is the former creative director of EMN & OLLA The Agency, and former managing director and art director of EMN in Bahrain. She is also the co-founder and art director of the luxury table linen brand Prado y Barrio.
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