UX Design

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The Efficient Approach: How to Design a Lean UX MVP

Think. Make. Check. The Lean UX process works well with the MVP process—Prototype, Measure, Learn. Combining Lean UX and MVP allows designers to create valuable products in less time, with less waste.

10-minute readContinue Reading
Cameron Chapman

Cameron Chapman

Cameron comes from a design background and is the author of two web design books: Color for Web Design and The Smashing Idea Book.

How to Design Landing Pages That Convert

There are millions of sites out there vying for attention and engagement. High-converting landing pages convert visitors into leads and help businesses reach their marketing and growth objectives.

9-minute readContinue Reading
Bree Chapin

Bree Chapin

Bree’s a passionate designer and problem-solver with 10+ years experience in product and UXUI design for web and native mobile applications.

Want Great UX Design? Drop Your Ego.

It’s essential for designers to recognize when an inflated ego starts to interfere with their work. Learning to overcome ego and foster creative collaboration is vital to creating great UX designs.

8-minute readContinue Reading
Cameron Chapman

Cameron Chapman

Cameron comes from a design background and is the author of two web design books: Color for Web Design and The Smashing Idea Book.

The Definitive Guide to Building Apps for Kids

Children today spend an average of three hours a day on digital devices. There’s a great opportunity, and a responsibility, for digital designers to influence tomorrow’s generations in a positive way.

10-minute readContinue Reading
Tanya Junell

Tanya Junell

Tanya is a product design and UX strategist bringing human-centered design solutions to high growth ed-tech, lifestyle, and financial brands.

We’ve identified 20 emerging design trends for 2020, but we’re not just naming fonts and colors. We’re showcasing game-changers that will define our experiential landscape for the year to come.

11-minute readContinue Reading
Micah Bowers

Micah Bowers

Micah helps businesses craft meaningful connections through branding, illustration, and design.

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Future UI and the End of Design Sandboxes

As design moves from target destinations to systems of interactive components, it’s important for designers to master creating products that adapt and can thrive in unpredictable contexts.

8-minute readContinue Reading
Bree Chapin

Bree Chapin

Bree’s a passionate designer and problem-solver with 10+ years experience in product and UXUI design for web and native mobile applications.

Hotjar: UX and Conversion Tips

Unfortunately, it’s not possible to get every site visitor to convert. Eventually, businesses will need to turn to behavioral analytics and figure out why visitors aren’t turning into customers.

7-minute readContinue Reading
Laura Geley

Laura Geley

Laura is a senior UX/UI designer and a member of the prestigious Awwwards jury. She specializes in UX solutions for eCommerce.

The Complete Guide to Cross-cultural Design

Cross-cultural design is not a walk in the park. To be effective, designers need to consider not only language differences, but cultural tendencies, values, customs, and taboos.

10-minute readContinue Reading
Jon Vieira

Jon Vieira

Jônatas is a detail-oriented digital art director who uses UX, UI, and visual design to make technology simple and accessible for everyone.

Toptal Design Blog Color of the Year 2020

The Toptal Design Blog’s Color of the Year 2020 aims to bring hope and positivity to the coming year, while also helping designers (and those they design for) connect with nature and stay grounded.

8-minute readContinue Reading
Cameron Chapman

Cameron Chapman

Cameron comes from a design background and is the author of two web design books: Color for Web Design and The Smashing Idea Book.

The Power of Touch – The Evolution of Button Design (with Infographic)

Today, buttons are darlings of the design world, and product teams obsess over their every detail. But 150 years ago, they didn’t even exist. Learn how buttons rose from obscurity to design stardom.

< 5-minute readContinue Reading
Micah Bowers

Micah Bowers

Micah helps businesses craft meaningful connections through branding, illustration, and design.

Change for the Good or Bad? A Guide to UX Innovation

From the earliest text-based websites that effectively had no “design” beyond the default browser settings, to current design trends and standards, design constantly evolves and improves.

7-minute readContinue Reading
Cameron Chapman

Cameron Chapman

Cameron comes from a design background and is the author of two web design books: Color for Web Design and The Smashing Idea Book.

The World Is Our Interface: The Evolution of UI Design

Today, computers are omnipresent. With the rapid advance in the evolution of UI design, an exploration into human interaction with objects, the environment, and technology has become essential.

8-minute readContinue Reading
Danielle Reid

Danielle Reid

Danielle is a UI designer who has worked at large advertising and branding agencies. She is also a co-founder of two successful startups.

Getting Acquainted: A Guide to User Onboarding Flows

First impressions are vital, and the outcome is binary—engagement or escape. The same goes for user onboarding. Learn how onboarding drives brand awareness and establishes trust with end users.

7-minute readContinue Reading
Viktoriia Pshenychko

Viktoriia Pshenychko

Viktoriia is a UX/UI designer and mentor with a focus on user onboarding, conversion, and revenue-driven design.

Built to Convert–Landing Page Design Best Practices

Designers can create landing pages that convert better by following landing page design best practices such as keeping them simple, focusing on the CTA, keeping forms short, and other guidelines.

8-minute readContinue Reading
Cameron Chapman

Cameron Chapman

Cameron comes from a design background and is the author of two web design books: Color for Web Design and The Smashing Idea Book.

The Future of UX Is Our Humanity

The future of UX lies in the ability of UX professionals to work at the intersection of technology while also mastering the craft of important human-centered design techniques.

7-minute readContinue Reading
Brian Pagán, EngD, MSc

Brian Pagán, EngD, MSc

Brian is a human experience designer with over 17 years of experience focusing on digital products in healthcare, blockchain, and fintech.

Stay Cool: How to Take Design Feedback Strategically

Giving and receiving feedback—without losing one’s cool—is an art. It’s incumbent on designers to encourage others to give them quality design critiques on their work that cultivates constructive discussion.

11-minute readContinue Reading
Bree Chapin

Bree Chapin

Bree is a product designer and design manager, a creative problem-solver with a decade of experience in all facets of digital design.

Toptal Design Expert

Paula is an award-winning UX/UI designer, advisor, and illustrator with more than six years of hands-on experience in making complex interfaces delightful and user friendly. She has made a significant impact in large corporations, such as Amazon, Zillow, Google, as well as startups. Her mission is to create efficient, beautiful, innovative, and high-quality experiences for the greater good of society.
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