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Toptal Design Blog
The Toptal Design Blog is a hub for advanced design studies by professional designers in the Toptal network on all facets of digital design, ranging from detailed design tutorials to in-depth coverage of new design trends, techniques, and technologies.
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How to Conduct an Effective Design Sprint
A design sprint is a methodology used to validate ideas through design, prototyping, user testing, and collaboration in only five days, offering a more structured, effective approach to creative thinking.

Ondřej Dostál
For the past five years, Ondřej has worked as a designer, specializing in helping companies with their UX and UI designs, mostly mobile.
Who Knew Adobe CC Could Wireframe?
Wireframing is a major step in designing any user interface, whether a website, application, or software product. Apps in the Adobe CC suite can be used to create wireframes for an efficient workflow.

Ivana Miličić
Ivana is a visual designer with over 15 years of experience, an Adobe Certified Instructor, and Algebra University College Asst. Lecturer.
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Product Strategy: A Guide to Core Concepts and Processes
In this age of lean startups, designers often find themselves in stretch roles where they are in charge not only of a product’s design but also of coming up with the type of product to build.

Tanya Junell
Tanya is a product design and UX strategist bringing human-centered design solutions to high-growth edtech, lifestyle, and financial brands.
Emotional Branding for Sustainable Product Design
Great emotional design creates a bond between the consumer and the brand—creating an emotional connection to your target market translates into conversions and sales as well as online and offline interactions.

Danielle Thompson
Danielle is a seasoned UX/UI product designer. She has worked with industry leaders like Royal Bank of Canada, Nucleus Intercom, and Chegg.
CMS Web Design: A Guide to Dynamic Content Applications
A lion’s share of websites and apps in the online media space are powered by content management systems (CMS). The optimal way to design for these applications is putting content first, style second.

Ian Spangler
Ian has served as a designer and creative technologist, with a refined skill set in designing dynamic, content-driven web applications.
Master Hot Design Trends with These Photoshop Tutorials
Visual design experiments often become popular design trends and suddenly they are seen everywhere. Here are a number of hot graphic design trends and some of the top tutorials on how to create them.

Miklos Philips
Miklos is a UX designer, product design strategist, author, and speaker with more than 18 years of experience in the design field.
Never Call Yourself a UI Designer: UI is UX
UI and UX are two design terms that often get used in the wrong context. Designers who call themselves “UI designers,” or design for trends rather than users, could be harming their reputation.

Daniel Schwarz
Daniel is a designer and developer by background, but also a 3x author, a collaborator with Adobe and InVision, and a design blog editor.
The Fundamentals of Website Redesign – A Case Study
Polished design wireframes are great but don’t reveal the work that goes into research and content organization. See how a thorough approach to early project planning leads to successful website redesign.

Alex Gurevich
Alex has led a design agency that provided UX/UI design, branding, marketing, and development services for clients in various industries.
UX Testing for the Masses: Keep It Simple and Cost-effective
UX testing is a crucial step in the design process but is often overlooked for tight budgets or deadlines. You do not need a formal lab to do quality research—just the right tools and a clear plan.

Ruaridh Currie
Ruaridh is an award-winning UX/UI designer and creative director with 14 years of experience designing for a variety of well-known brands.
Design Psychology and the Neuroscience of Awesome UX
Human cognition is complex, and many factors play into instant impressions. Design psychology is coming to the forefront as more and more companies are using neuroscience to design better user experiences. 🔊

Miklos Philips
Miklos is a UX designer, product design strategist, author, and speaker with more than 18 years of experience in the design field.
Responsive Design: Best Practices and Considerations
The market share for mobile and desktop browsing is about 50/50. For designers, this means responsive design is more important than ever, as users expect a seamless experience across all platforms and screen sizes.

Daniel Schwarz
Daniel is a designer and developer by background, an author, and a collaborator with Adobe and InVision.
The Value of User Research
Unlock the full potential of your product’s UX with the power of user research. Find out how data analytics, user reviews, customer interviews, market research, and usability testing can transform design solutions to exceed your audience’s expectations.

Frauke Seewald
Frauke is a senior UX designer and user researcher with a background in psychology. Her ability to craft user-centric design solutions comes from years of experience in UX research and a deep understanding of what users need and want. She has worked with companies such as Swisscom, Telus, and Crealogix.
How to Conduct Effective UX Research: A Guide
Effective user research doesn’t have to cost a fortune. There are many low-cost methods available, all of which will put a designer on the road to designing better products.

Ivan Annikov
Ivan is a full-stack product designer and UI/UX expert who specializes in cross-platform SaaS products and business tools for enterprise and SMBs. He has held many roles over his two decades in the field, including head of design at LeadGenius, a Y Combinator company that builds sales automation tools for companies such as Google and IBM.
Wearable Technology: How and Why It Works
The wearable technology revolution is shifting our long-established patterns of how we utilize data in our daily lives and social interactions. In many ways, it’s a lot more personal.

Antonio Autiero
Antonio is a digital art director and UX designer with experience in information architecture, brand development, and product design.
A Practical Approach to Gamification Design
Successful products and experiences offer more than pure functionality. They are designed to engage human emotions and motivate users to forge ongoing interactions that are both meaningful and memorable.
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The Comprehensive Guide to Information Architecture
As a standard part of the UX process, designers create information architecture when building products. Learn about information architecture—how designers and product managers build an IA using design principles, as well as IA tools and best practices.

James Pikover
James has written about consumer tech and video games for over 6 years including VentureBeat, IGN, and Gizmodo.
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Customer Journey Maps: What They Are and How to Build One
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