Toptal Design Blog

The Toptal Design Blog is a hub for advanced design studies by professional designers in the Toptal network on all facets of digital design, ranging from detailed design tutorials to in-depth coverage of new design trends, techniques, and technologies.

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Design’s Driving Forces – A Website Redesign Case Study

by Goran Ramljak

When is the most appropriate time to do a website redesign? This case study walks us through a website redesign for a high-end auto company and outlines key issues along the way.

9 minute readContinue Reading
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How to Transition from UX Designer to UX Consultant

by Micah Bowers

What does a UX consultant do? More importantly, what does it take for a UX designer to become a consultant and thrive?

8 minute readContinue Reading
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Design Foundations – A Guide to Visual Hierarchy (with Infographic)

by Cameron Chapman

Understanding and implementing visual hierarchy principles gives designers an advantage in creating persuasive designs that convey necessary information while creating a delightful user experience.

< 5 minute readContinue Reading
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Partners in Design – A Guide to Client Empathy

by Jay Oldaker

Being empathetic is not a selective practice. Designers know how to use empathy to uncover the behaviors and needs of a user. Those same methods and techniques can be used in client relationships.

8 minute readContinue Reading
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Design Tool Showdown – Adobe XD vs. Sketch (2019)

by Sérgio Estrella

Since its introduction in 2017, Adobe XD has matured when compared to its rival, Sketch. Looking at Adobe XD vs Sketch, is it time for a change?

8 minute readContinue Reading
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Card Sorting: Better Information Architecture by Aligning with Users' Mental Models

by Micah Bowers

Users shouldn’t need insider knowledge to find what they’re looking for on the web. Card sorting lets designers create intuitive UX by organizing content the way customers do in their minds.

7 minute readContinue Reading
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Exploring the Reasons for Design Thinking Criticism

by Shane Ketterman

Design thinking has become both a buzzword and a useful business tool. It has been hailed as revolutionary while also called a failed experiment as evidenced by increasing criticism.

7 minute readContinue Reading
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Mobile eCommerce Best Practices for UX (with Infographic)

by Miklos Philips

eCommerce sites and apps that are not mindful of mobile eCommerce best practices will be left in the dust and stand to lose billions. But successful mobile eCommerce experiences can be achieved by following these mobile eCommerce UX design best practices (with infographic).

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