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You Be You: Creating Content for the Gen Z Design Aesthetic

Today’s young adults have enormous buying power, but they’re choosy shoppers with particular tastes. Understanding what drives their purchasing decisions can help you design content that resonates with Gen Z.

10-minute readContinue Reading
Jorge Gonzalez Miksi

Jorge Gonzalez Miksi

React Router Tutorial: Redirect Like a Pro

Naive React routing increases risk and maintenance. This tutorial provides a full exploration of routing approaches, achieving an elegant solution that seamlessly fits into any React code base.

8-minute readContinue Reading
Nathan Babcock

Nathan Babcock

How to Build a 3-statement Model: Best Practices for Valuations and Projections

To value or build projections for a company accurately, you have to factor in working capital projections—and you can’t do that without investing in a three-statement financial model.

12-minute readContinue Reading
Abdullah Karayumak, CFA

Abdullah Karayumak, CFA

Strategic Listening: A Guide to Python Social Media Analysis

Listening is everything—especially when it comes to effective marketing and product design. Gain key market insights from social media data using sentiment analysis and topic modeling in Python.

9-minute readContinue Reading
Federico Albanese

Federico Albanese

What Is a Product Owner? A Project Manager’s Guide

It’s not uncommon for project managers to be assigned duties that should belong to a product owner. Find out how you can use this role confusion to your advantage, and increase your skills in both arenas.

6-minute readContinue Reading
Elizabeth A. Anderson

Elizabeth A. Anderson

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7 Expert Tips for Creating a Convincing Promo Video

Drawing on more than 25 years of design and motion graphics experience, Toptal designer Danny Rubyono explains how he makes enticing promo videos that compel viewers to action.

10-minute readContinue Reading
Danny Rubyono

Danny Rubyono

Digital Ledgers vs. Databases: Can Blockchain Optimize Your Supply Chain?

Blockchain isn’t just for cryptocurrency. The technology can also be used to make supply chain management more efficient, transparent, and secure. Here’s how.

12-minute readContinue Reading
Neil Mann

Neil Mann

Raising Venture Capital in Down Markets: A Guide to Early-stage Funding

In tough financial times, VCs often focus on shoring up portfolio companies rather than investing in new opportunities. But it’s still possible to raise capital—if you refine your approach.

10-minute readContinue Reading
Erik Stettler

Erik Stettler

The Benefits of a Design System: Making Better Products, Faster

Design systems increase collaboration, ensure consistency, and accelerate design and development cycles. Toptal product designer Molham Bakir lays out how—and shares insights and tips from his experience building them.

10-minute readContinue Reading
Molham Bakir

Molham Bakir

4 UX Tips to Reduce Users’ Cognitive Overload and Burnout

Knowledge workers spend most of their workdays using digital tools. These low-friction UX strategies help reduce techno-stress and increase healthy user engagement.

10-minute readContinue Reading
Rodrigo Perez Estrada

Rodrigo Perez Estrada

UX Design Job Interview Tips for Global Candidates: Landing Your Dream Role in the US

Searching for a design job is never easy—and it’s even more challenging if you’re new to the country and culture you want to work in. Here are steps one designer took to build a successful design career in America.

10-minute readContinue Reading
Olena Bukhonok

Olena Bukhonok

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