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The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Turning Usability Testing Data Into Action

Usability testing reveals the challenges users face when navigating and interacting with your product. Discover an efficient way to collect, analyze, and put usability data into action.

10 minute readContinue Reading
Carlos Rosemberg

Carlos Rosemberg

Carlos is a UX strategist, researcher, and designer who creates digital products for numerous industries, including banking, healthcare, and e-commerce. He has partnered with companies such as IBM and Instituto Atlântico.

A Guide to Security Best Practices for Remote Teams

Learn how, with the right remote worker security policy, distributed teams can be just as secure as in-house teams.

Toptal Freelance Software Engineer and full-time remote worker Amin Shah Gilani walks us through common security attack methods, cyber defense strategies, and, finally, an example of a good remote worker security policy.

20 minute readContinue Reading
Amin Shah Gilani

Amin Shah Gilani

Amin is a developer and entrepreneur who loves writing clean, test-driven Ruby and ES6 code—crafted for CI/CD.

How to Internationalize Your AngularJS App

Internationalizing modern apps, where the front-end and the back-end are distinctly separate from one another, can be a little tricky. AngularJS, with the help of a few tools, makes internationalizing your app a breeze.

In this article, Toptal Freelance Software Engineer Mehmet Bajin gives us a step-by-step tutorial to internationalizing and localizing AngularJS apps.

11 minute readContinue Reading
Mehmet Bajin

Mehmet Bajin

With experience at Google, Exxon, and a Master’s in CS, Mehmet’s deep expertise serves him well as a full-stack javascript developer.

Top 10 Mistakes That Django Developers Make

In this tutorial, we will look at some common mistakes that are often made by Django developers and ways to avoid them. This tutorial is useful even if you’re a skilled Django developer because these mistakes aren’t just limited to new developers taking their first stab at Django.

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Alexandr Shurigin

Alexandr Shurigin

Alexandr loves to create and build expert applications from scratch. He excels at solving problems using Python, PHP, and JavaScript.

Persuasive Design: Using Advanced Psychology Effectively

Persuasive design isn’t evil. It’s a tool, and like any tool, it can be misused. However, with the right research and thoughtful application, it can be a valuable addition to any designer’s toolkit.

7 minute readContinue Reading
Bronwen Rees

Bronwen Rees

Bronwen is a designer from London with experience in both brand and digital design. Her passion lies in learning and evolving her skills.

Has the US Equity Crowdfunding Market Lived up to Expectations?

Four years on from the signing of the JOBS act, equity crowdfunding remains a small, niche market. In this article, we take a look at the current state of equity crowdfunding in the US and assess some of the challenges the market faces if it wants to grow into its potential.

14 minute readContinue Reading
Toby Clarence-Smith

Toby Clarence-Smith

Toby has deep financial experience across investment banking, VC investing, and PE. He most recently founded and sold a VC-backed company.

PhalconPHP: A Solution for High-load RESTful APIs

PhalconPHP will make your high-load application fast and easy, it’s one of the fastest MVC frameworks for PHP available. It’s written in C and supplied as a compiled PHP extension, so it doesn’t need to be interpreted at every request. Consider PhalconPHP for your next project, you won’t regret it.

20 minute readContinue Reading
Andrew Belousoff

Andrew Belousoff

Andrew (MCS) has done both desktop and full-stack development since 2010, focusing on PHP, JS, CSS, and C++, plus databases and CMSes.

The Importance of Customer Retention: An Empirical Study

Startups nowadays are hyper focused on growth at all costs, a practice which often undermines the fundamental health of the business. This article takes an in-depth look at the importance of focusing on customer retention from day one and the practical benefits it can provide in the medium to long term.

14 minute readContinue Reading
Josh Chapman

Josh Chapman

After covering tech IPOs on Wall Street, Josh brought this experience to the other side of the table and founded two companies of his own.

The Salesforce Release Train: A Practical Approach to Release Management

Deploying new features with Salesforce can be problematic in more ways than one. It is crucial to have a sound strategy governing the publication of new releases, without running the risk of breaking your product.

In this post, Toptal Software Engineer Ajinkya Deshmukh will provide you with all relevant information and key tips that will allow you to manage your next Salesforce release smoothly.

10 minute readContinue Reading
Ajinkya Deshmukh

Ajinkya Deshmukh

Ajinkya is a senior Salesforce developer and architect. He is skilled at advanced Apex programming, Visualforce, and Lightning development.

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