Toptal Blog
The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.
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Less Is More: Using Lean UX to Assess Product Viability
How do product teams avoid wasting months of valuable time building something no one wants? Apply the iterative validation principles of Lean UX and create products that their end users actually need.
Tatjana Zavadja
Tatjana is a UX and product designer with more than four years of experience creating web and mobile applications.
Trello vs. Jira: Compared From a Developer’s Perspective
Project management tools have dramatically transformed the way software is engineered, but which one should you use, and when?
In this article, Toptal Freelance Developer Juan Carlos Arias Ambriz outlines the differences between Jira and Trello and explains how you should choose between them.
Juan Carlos Arias Ambriz
Juan has 10+ years of freelance UX experience. His work is rooted in perfectionism & providing the best experience to user.
The Rules of Motivation: A Story About Correcting Failed Sales Incentive Schemes
Rewards programs and sales incentive schemes are necessary for any business that operates outbound customer acquisition channels. They encourage certain behavior and that, if poorly constructed, can lead to perverse results and conflicting interests. Creating a holistic plan that stimulates positive company-wide behavior is an art that has huge benefits.
Kresimir Profaca
Kresimir is an entrepreneur and CFO with more than two decades of experience in growth-stage startups and large corporations.
The Democratization of Education – A Global Frontier
Technology is a democratizing force, and improving global access to tech education is a priority for organizations like Mozilla, IBM, and the United Nations. With its inaugural Scholarship for Women being awarded to a worthy candidate in Ghana this year, Toptal is proud to join the growing worldwide effort to help talented individuals and communities gain access to the tools and resources they need.
Toptal Research
Toptal is an exclusive network of the world’s top freelance developers, designers, finance experts, product managers, and project managers.
The Importance of Human-centered Design in Product Design
Human-centered design is about solving problems, not implementing solutions. This guide provides an overview of HCD, a process that ensures optimum user experiences, effortless interaction, and ultimately, business benefits.
Miklos Philips
Miklos is a design leader, author, and speaker with more than 18 years of experience in the design field.
How PMs Can Be Ready for Robotic Process Automation
Robotic process automation (RPA) has become a top priority for many companies in the last two years. Project Managers will increasingly have to manage projects developing software used not only by humans but also by bots. This article covers the opportunities and challenges of using RPA in project management.
Vytas Butkus
Vytas is a professional project and product manager leading products and projects in advertising technology, 3D graphics, and eCommerce.
Aligned for Success: A Guide to What Investors Look for in a Startup
Startup investors are not benevolent creatures, they’re looking for certain signals that help to persuade them to part with their money. This guide, written from an investor’s perspective, intends to help startups understand the key areas to focus on and emphasize when raising money.
David Bradshaw
David is a financial expert who has assisted startups and companies in various growth stages to secure funding, involving deals of up to $100 million. He specializes in cash flow management and financial planning, and modeling, with a focus on real estate, consumer, and financial sectors.
UX Research Methods and the Path to User Empathy
How can designers move beyond personal insights to understand the problems users face? We introduce time-tested UX research methods that inspire user empathy and lead to better user experiences.
Micah Bowers
Micah helps businesses craft meaningful engagement through branding, illustration, and design.
Ethereum Oracle Contracts: Can We Trust the Oracle?
The whole point of smart contracts is that they need to be more secure and efficient than traditional contracts. So where do smart contract oracles fit in?
In the final installment of our three-part series, Toptal Blockchain Developer John R. Kosinski explains the role of oracles in the evolution of trust.
John R. Kosinski
As a full-stack dev for nearly two decades, John’s worked with IoT, Blockchain, web, and mobile projects using C/C++, .NET, SQL, and JS.
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