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The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Create a Bestselling Product by Evaluating Customer Pain Points

How do you know whether a product is worth creating—and if it will sell? Start with this guide to uncover the value of your next product idea.

6 minute readContinue Reading
Gabriel Ignacio

Gabriel Ignacio

Gabriel is a product manager and marketing expert with more than a decade of experience. After starting out as a brand manager for Nestlé handling major assets such as Nestea, Häagen-Dazs, and Nescafé, he became a digital product manager at Citibank, and later Head of Product at Royal Bank of Canada, specializing in crypto and digital assets. Gabriel has co-founded and invested in numerous startups focusing on emerging technologies. He also lectures at the University of Toronto’s Rotman School of Management.

Product Manager vs. Product Owner: Who’s Who?

Product management has evolved to encompass numerous roles, each with its own skill set and knowledge. So which one does your business need?

8 minute readContinue Reading
Douglas L. Ringer

Douglas L. Ringer

Doug is a senior product manager and executive coach who has led teams at Fortune 500 companies including GE, Honeywell, and Ericsson. Over his two decades of experience, he has helped numerous businesses increase efficiency, revenue, and product quality.

Mastering Another Dimension: An Isometric Illustration Tutorial

Isometric illustrations improve user experience and engagement—but they’re time-consuming to create. This tutorial teaches designers an easier, faster way.

7 minute readContinue Reading
Majo Puterka

Majo Puterka

Majo is a digital product designer who has worked with clients such as Fantasy Interactive, Zypsy, and Studio Echt. He specializes in UI design for apps, motion graphics, and illustration.

How to Use Coaching in Organizational Change Management

Whether it’s introducing a new organizational structure, tool, or process, project managers are often agents of change. Help team members adapt and thrive with these four strategies.

9 minute readContinue Reading
Lir Cowman

Lir Cowman

Lir is a project management expert and certified coach who helps companies navigate organizational change and transform business processes. She has consulted for a number of global companies, including Google and GlaxoSmithKline (now GSK), and holds an MBA in technology management.

How Forensic Accounting Can Supercharge Your Financial Risk Analysis

In an increasingly volatile business environment, companies need to step up their risk management game. Forensic accounting can help spot oncoming problems before it’s too late.

10 minute readContinue Reading
Christopher Holloway

Christopher Holloway

Christopher is a Senior Writer at Toptal with 13 years of experience researching and writing about how technology transforms sectors like banking, business, manufacturing, and healthcare. He was previously the business and technology editor at AméricaEconomíca and has developed content for Sony Pictures, Johnson & Johnson, Mini, and LATAM Airlines.

Building an AI Product? Maximize Value With an Implementation Framework

Building and scaling an AI product is an enormous undertaking. This implementation framework will help you organize assets, manage teams, and stay aligned with the product vision.

14 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

Next.js vs. React: A Comparative Tutorial

Discover the differences between React and Next.js, a framework used by companies like TikTok, Hulu, and Nike to supercharge their web apps. Plus: Learn when and how to use Next.js, including rendering, routing, page, and navigation tips.

9 minute readContinue Reading
Ayyaz Ali

Ayyaz Ali

Ayyaz is a full-stack developer, founder, and CTO with eight years of experience in a variety of React and JavaScript frameworks. He has deep expertise in handling product builds, and developed an online education platform that has served more than a million students around the world.

How to Use JWT and Node.js for Better App Security

To protect client data, your system must identify and block uninvited visitors. Create a REST API using Node.js, TypeScript, and Express, enhanced with JWT support.

25+ minute readContinue Reading
Gonzalo Hirsch

Gonzalo Hirsch

Gonzalo is a full-stack developer and expert in secure implementations focused on JavaScript and Node.js. He specializes in solutions for startup companies in finance and education, and has a master’s degree in software engineering from the Instituto Tecnológico de Buenos Aires.

How to Build AI Product Strategies and Teams

Great AI products begin with an AI product strategy. Tackle complex development projects with this step-by-step planning guide.

13 minute readContinue Reading
Mayank Mittal

Mayank Mittal

Mayank is a product manager who has built products for GE, The Emirates Group, KPMG, and Kraft Heinz, and launched two startups in the IoT and AI spaces. Mayank specializes in Agile-based execution of robust go-to-market strategies. He holds a master’s degree in information systems management from Carnegie Mellon University and is the author of The Art of Building Great Products.

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