Toptal Blog

The Toptal Blog is the top hub for developers, designers, management consultants, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Advanced Financial Modeling Best Practices: Hacks for Intelligent, Error-free Modeling

From abstract spreadsheets to real-world application, financial models have become an inextricable part of business life and an indispensable part of every company’s toolkit. But irrespective of its ubiquitousness as a productivity and decision-making tool, many out there still have a love-hate relationship with it.

Management consultant Alberto Bazzana authors a comprehensive “how-to guide,” for both the novices and experts among us, detailing Wall Street’s best practices for intelligent, effective, and error-free financial modeling.

17-minute readContinue Reading
Alberto Bazzana

Alberto Bazzana

Albert is a seasoned PE executive with over $1Bn in trasactions. Prior to this he led consulting engagements across nine countries.

Creating Server-side Rendered Vue.js Apps Using Nuxt.js

When using a JavaScript framework, your browser doesn’t receive a complete page to display. Instead it gets a bunch of pieces and instructions of how to put them all together. It takes a substantial amount of time to put all this information together before your browser actually has something to display.

In this article, Toptal Freelance Front-end Engineer Ben Jones introduces us to Nuxt.js, a server-side rendering library for Vue.js, inspired by the popular Next.js for React.js.

21-minute readContinue Reading
Ben Jones

Ben Jones

Ben is a skilled developer focused on user outcomes, with experience in everything from CAD to VBA to web tech to neural networks.

Mastering Sustainable Startup Growth and Finding Your Relevant KPIs

To unlock growth in a company, you must first find the KPI that is core towards increasing company value. More effective knowledge of growth comes from a deeper understanding of the characteristics of a “perfect client,” the trends between user cohorts, and finding the tipping point that solidifies retention and engagement.

17-minute readContinue Reading
Erik Stettler

Erik Stettler

Erik is a co-founder of a global venture capital fund that has invested in 50 startups (raising more than $500 million) and has realized six exits. He serves as Toptal’s Chief Economist and holds an MBA from Harvard.

Three Healthcare Technology Innovations: Driving Better Outcomes and Lower Costs

Technology innovations stand to benefit patients and the healthcare system in two dramatic ways. Already several examples of such innovation are driving improved patient outcomes while simultaneously reducing the cost to deliver care. In this article, we explore three diverse examples, each poised to impact patients, providers and payers.

12-minute readContinue Reading
Vijay Shrinivas

Vijay Shrinivas

Vijay helps Toptal enterprise clients solve their digital product challenges, with expertise from Cap Gemini and Cognizant.

Landing Page Design: Building the Ultimate Landing Page

The best landing pages increase conversions and help brands sell more. But what makes great landing page design? Read and uncover valuable insights for any business looking for a world-class landing page.

8-minute readContinue Reading
László Monda

László Monda

László is a versatile full stack developer experienced in a wide range of languages and frameworks with a system-wide understanding.

Build a Text Classification Program: An NLP Tutorial

Deep learning has proven its power across many domains, from beating humans at complex board games to synthesizing music. It has also been used extensively in natural language processing.

In this article, Toptal Freelance Software Engineer Shanglun (Sean) Wang shows how easy it is to build a text classification program using different techniques and how well they perform against each other.

7-minute readContinue Reading
Shanglun Wang

Shanglun Wang

Sean is a passionate polyglot: A full-stack wizard, sys admin, and data scientist. He’s also developed market intelligence software.

Private Equity Succession Planning Do’s and Don’ts

While growing investor enthusiasm has contributed to a historic $3 trillion of fundraising over the last five years, the PE industry faces increasing competition amongst firms, record-high multiples and other factors making it difficult to generate attractive returns. One aspect for consideration is succession planning, especially since CEO turnover at portfolio companies occurs at a rate of 73% and can increase hold times and decrease returns.

This article defines succession planning, and examines the best practices and mistakes to avoid in succession planning for PE portfolio companies. It also explores succession planning within private equity firms themselves, something PE firms have been uncharacteristically proactive about confronting recently.

13-minute readContinue Reading
Melissa Lin

Melissa Lin

Melissa has worked in ECM, tech startups, and management consulting, advising Fortune 500 companies across multiple sectors.

Rails Service Objects: A Comprehensive Guide

Rails ships with everything you need to prototype your application quickly, but when your codebase starts growing, you’ll run into scenarios where the conventional Fat Model, Skinny Controller mantra breaks. When your business logic can’t fit in either a model or a controller, that’s when service objects come in and let us separate every business action into its own Ruby object.

11-minute readContinue Reading
Amin Shah Gilani

Amin Shah Gilani

Amin is a developer and entrepreneur who loves writing clean, test-driven Ruby and ES6 code—crafted for CI/CD.

Emotional Branding for Sustainable Product Design

Great emotional design creates a bond between the consumer and the brand—creating an emotional connection to your target market translates into conversions and sales as well as online and offline interactions.

11-minute readContinue Reading
Danielle Thompson

Danielle Thompson

Danielle is a seasoned UX/UI product designer. She has worked with industry leaders like Royal Bank of Canada, Nucleus Intercom, and Chegg.

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