Toptal Blog

The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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The 3 Essential Elements of a Streamlined Product Strategy

Sometimes the simplest approaches are the most effective. Use this product strategy framework, comprising just three key elements, to streamline and focus your next product journey.

7 minute readContinue Reading
Douglas L. Ringer

Douglas L. Ringer

Doug is a product expert and executive coach who has led teams at Fortune 500 companies, including General Electric, Honeywell, and Ericsson. He has a demonstrated track record of improving profit and revenue at businesses spanning myriad industries.

Control Your Climate With This Raspberry Pi Thermostat Tutorial

Smart homes are the future, but what do you do if you have an old air conditioner or heater in your home? Replacing old devices isn’t always feasible, but you can automate them with a Raspberry Pi.

8 minute readContinue Reading
Ovidiu-Nicu Andrei

Ovidiu-Nicu Andrei

Ovidiu-Nicu is a full-stack developer with extensive experience in PHP, JavaScript, and Linux administration. He has developed a number of WordPress plug-ins, large-scale apps, and performance-optimized MySQL procedures.

Work As We Knew It Is Ending. The Remote, Freelance Revolution Has Begun

Toptal’s Chief Economist believes now is the time for top talent to go freelance and for even more businesses to embrace contingent work. Thought leaders from the Fortune 500 consultancy JLL, BMO Financial Group, and more agree. Here’s why.

7 minute readContinue Reading
Michael J. McDonald

Michael J. McDonald

Michael J. McDonald is an award-winning journalist who has worked at Bloomberg News and Thomson Financial. He is a Senior Writer at Toptal.

Leveraging Fitts’ Law: User Interface Design Principles for E-commerce

Apply this midcentury mathematical law to e-commerce UI design and convert visitors into customers.

7 minute readContinue Reading
Alexandre Brito

Alexandre Brito

Alexandre is a UX/UI designer and strategist with more than a dozen years of experience designing standout e-commerce experiences. He has worked with such companies as Asics, Deutsche Bank, Intel, KLM, Pernod Ricard, Philips, Toyota, and Vodafone.

8 Automated Testing Best Practices for a Positive Testing Experience

Testing doesn’t have to be tedious. With these automated testing best practices and tips, software engineers can leverage automated tests to boost their productivity and make their work more enjoyable.

17 minute readContinue Reading
Lev Yastrebov

Lev Yastrebov

Lev is an accomplished C# and .NET developer who leverages test-driven development, static analysis, and in-depth knowledge of technologies to solve tasks with robust, clean code. At leading smart marine technology company Wärtsilä, he created an algorithm for 3D seafloor mapping that resolves conflicting data from thousands of nautical charts.

Retain Users With These Mobile App Onboarding Inspirations

Mobile app onboarding is fraught with frustration and friction, but it doesn’t have to be this way. Learn from these exquisit onboarding examples specifically designed to engage and retain users.

< 5 minute readContinue Reading
Michael Abehsera

Michael Abehsera

Michael is an experienced UI/UX designer whose background in marketing and data analysis helps him make well-informed design decisions.

The Danger of Dark Patterns (With Infographic)

Are manipulative design techniques undermining your product and leading users to make bad decisions? Here’s how to avoid dark patterns and create ethical products that enhance customer trust.

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Michael Craig

Michael Craig

Michael is a UX expert who has researched, designed, tested, and shipped products for multiple startups and companies, including Mitel Networks and international beauty brand OPI.

Stay on Track With These Proven Agile Project Estimation Techniques

Estimation is an important part of Agile project delivery, and there are many ways to weigh and rank the items in a backlog. This comprehensive guide can help you decide which method is best suited to your team and project.

6 minute readContinue Reading
Jonathan Donado

Jonathan Donado

With more than 15 years of experience as a project leader, Jonathan has led projects for Fortune 100 clients as well as FEMA, the US Army, and the US Department of State. As an Agile professional, he has worked across many industries, including technology, IoT, and BPO.

What Every Executive Needs to Know About the Day Facebook Disappeared From the Internet

Leading Toptal engineering and finance experts analyze the social network’s epic outage and distill key takeaways for business leaders. Find out what you can do to protect your company from a costly service interruption.

9 minute readContinue Reading
Peter Matuszak

Peter Matuszak

Peter Matuszak is Toptal’s Senior Writer for Business. A former investigative reporter for the Chicago Tribune and policy advisor to multiple governmental agencies and officials, he now writes about tech, finance, and the future of work for Toptal Insights.

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