Toptal Blog

The Toptal Blog is the top hub for developers, designers, management consultants, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Salesforce Einstein AI: An API Tutorial

Non-Salesforce app developers may be overlooking a hidden gem in the AI world: Salesforce Einstein offers image recognition and text analysis for plain-vanilla apps and Salesforce apps alike. In this article, Toptal Freelance Salesforce Developer Fahad Munawar Khan shows how any developer can leverage Einstein Vision and Einstein Language.

8-minute readContinue Reading
Fahad Munawar Khan

Fahad Munawar Khan

Fahad is a Salesforce Certified Force.com Developer and web developer since 2011, including being a senior dev for clients like Honeywell.

Perfect Your UX Design Process: A Guide to Prototype Design

Prototype design is a powerful process detailing how designers do everything required to test, iterate, and develop prototypes, beginning with user flows and ending in functional wireframes.

9-minute readContinue Reading
Judit Casacuberta

Judit Casacuberta

Judit is a UX Designer and researcher with a master’s degree in Human Computer Interaction.

Are Art Investments a Worthwhile Asset Class?

Did you know that, in 2016, $60 billion was invested in art, which was comparable to the exit proceeds from venture capital investing?

This article sheds light on the opaque world of art investments and whether it’s a realistic choice for inclusion in portfolios. The article covers types of art as well as how investments are valued and return performance relative to other assets.

10-minute readContinue Reading
Zachary Elfman

Zachary Elfman

Zach is a modelling, fundamental analysis and valuation expert that has managed money for PE and hedge funds. He now runs his own business.

E-commerce UX: Essential Design Strategies and Principles

E-commerce sales are expected to more than double by 2021. E-commerce retailers and designers who pay close attention to user experience and follow e-commerce UX design principles can capitalize on this growth.

8-minute readContinue Reading
Stan Prysiazhniuk

Stan Prysiazhniuk

Stan is a UX/UI consultant who specializes in e-commerce. His ultimate goal is to provide a concrete ROI for his clients.

Asynchronous JavaScript: From Callback Hell to Async and Await

Asynchronous programming used to be a challenge even for seasoned professionals, leading to aptly named phenomena like Callback Hell.

In this article, Toptal JavaScript Developer Demir Selmanovic explains how async functions took us out of purgatory and why you should be using them.

5-minute readContinue Reading
Demir Selmanovic

Demir Selmanovic

Demir is a developer and project manager with over 15 years of professional experience in a wide range of software development roles.

Why Consider a Website Redesign – Tips and Recommendations

Redesigning a website is about more than making cosmetic changes; it’s about identifying the real issues that the business is facing and solving them with design.

10-minute readContinue Reading
Daniel Schwarz

Daniel Schwarz

Daniel is a designer and developer by background but also a 3x author, a collaborator with Adobe and InVision, and a design blog editor.

Investing in Cryptocurrencies: The Ultimate Guide

So, you’ve decided to get exposure to cryptocurrencies. In this newer space, a personal financial advisor may not be of great help. Neither will your banker, unless you are a customer of a limited number of progressive Swiss private banks, which facilitate crypto trading. What now?

This article provides practical information and resources around passive vs. active cryptocurrency investing, how to buy, sell, store, and monitor cryptocurrencies, as well as tax regulations in the space.

18-minute readContinue Reading
Raphael Rottgen, CFA FRM

Raphael Rottgen, CFA FRM

Raphael is a partner at a crypto hedge fund. Prior, he founded and exited a fintech company, and worked as a banker and equities investor.

Field-level Rails Cache Invalidation: A DSL Solution

Fragment caching in Rails provides an easy yet a powerful way of improving your application’s performance. However, some real-world scenarios do not work quite well with how the Rails cache behaves by default.

In this article, Toptal Ruby on Rails Developer Orban Botond shows how you can implement a small DSL to optimize how the cache for related entities is invalidated to improve template rendering performance.

7-minute readContinue Reading
Botond Orban

Botond Orban

Botond is a skilled developer who enjoys writing readable code. He learnt to program at 13 on a ZX Spectrum-compatible Russian PC.

Beyond Crypto: Blockchain Applications Deliver Enterprise Solutions

How are blockchain applications starting to help enterprises solve complex, costly problems? Saurin Patel, Client Partner at Toptal, provides a comprehensive, non-technical overview of blockchain as an enabling technology for the enterprise, and highlights recent use cases of the world’s leading companies harnessing the fledgling technology’s great potential.

11-minute readContinue Reading
Saurin Patel

Saurin Patel

Saurin comes from a background combining extensive IT consulting and strategy experience. Having earned a BSE in computer engineering at Lehigh University, Saurin began his career at Accenture and Slalom Consulting, where he led global IT teams spanning the U.S., India, and Philippines. Subsequently, Saurin joined XO communications, where he reported directly to the CIO as Director of IT Strategy and Transformation. He was responsible for IT Solution Architecture, Enterprise Data Warehouse, Data Integration, and Business Intelligence systems.

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