Toptal Blog

The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

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Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Evolving Emojis: Designing for the New Face of Messaging

Emojis are universal symbols of expression, transcending cultural and linguistic divides. As technology continues to advance, designers will be the ones to define the next evolution of human communication.

8 minute readContinue Reading
Julie Rega

Julie Rega

Julie specializes in art direction, branding, and illustration, and she’s co-founder of an iOS app called COSIMO.

The Developer Resume Is Dead: Long Live the Portfolio

Have you been googling articles on how to build an outstanding developer resume? Stop right now. It’s a waste of time! Cover letter? That’s a waste as well.

5 minute readContinue Reading
Flavio Pezzini

Flavio Pezzini

Flavio is a senior Java developer and a team leader. He’s worked on complex projects for multiple high-profile clients.

An Introduction to Computability Theory and Complexity

What is a computer? What are the limitations of a computer? Are there problems that a computer cannot solve?

In this article, Toptal Freelance Software Engineer Mehmet Bajin explores the fundamentals of computation and the impact they have on computability and complexity.

14 minute readContinue Reading
Mehmet Bajin

Mehmet Bajin

With experience at Google, Exxon, and a Master’s in CS, Mehmet’s deep expertise serves him well as a full-stack javascript developer.

Pearls of Wisdom—The Best Shareholder Letters Nobody Is Reading

Equity analysts often leave out an important source of wisdom when analyzing companies—the annual shareholder letter. This article intends to elucidate the purpose and traits of good shareholder letters based on an analysis of the 601 companies in the S&P SmallCap 600 Index. The article will also direct readers to some of the best lesser-known shareholder letters to put on their annual reading list.

19 minute readContinue Reading
Elizabeth J. Howell Hanano, CFA

Elizabeth J. Howell Hanano, CFA

Elizabeth began her career as an equity analyst and brings a deep understanding of how to unlock value within companies, big and small.

30 Days of Design: A Branding Case Study

We’ve all picked up design projects that required us to deliver outstanding results under severe time constraints. This branding case study breaks down the process of how to accomplish it effectively.

12 minute readContinue Reading
Ivona Petrovic

Ivona Petrovic

Ivona specializes in all facets of web, from UX/UI to branding and illustration. She values learning and transparent communication.

Clean Code: Why HTML/CSS Essentials Still Matter

In this article, Toptal Freelance Software Engineer Tigran Vardanyan covers code styling, essential HTML and CSS practices, and why clean code still matters.

15 minute readContinue Reading
Tigran Vardanyan

Tigran Vardanyan

Tigran is an experienced front-end developer with a passion for clean and performant CSS code. He likes to keep it simple and fast.

Augmented Reality vs. Virtual Reality vs. Mixed Reality: An Introductory Guide

Despite having many things in common, virtual, augmented, and mixed reality are not the same. Learn the essential differentiators and design considerations for these promising cousin technologies.

11 minute readContinue Reading
Tidjane Tall

Tidjane Tall

Tidjane is a UX/UI design leader who connects user’s needs and goals to deliver strategic solutions for companies like Adobe and Google.

How to Choose the Right Pricing Strategy for Your Business

Pricing a product or service is a delicate art, there are many options to choose and the optimal one is never set in stone. In this tutorial, we run down some of the popular methods and how you can select the most appropriate strategy for your business.

11 minute readContinue Reading
Toptal Research

Toptal Research

What Is Sales Forecasting?

Forecasting sales is an activity often performed inaccurately, with growth figures either being anchored around a target of “inflation + x” or an unrealistic round number plucked from thin air. In this tutorial, we explain the process of sales forecasting and how a correct process can help businesses in other areas, beyond just setting top-line targets.

8 minute readContinue Reading
Toptal Research

Toptal Research

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