Toptal Blog

The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

FinanceIcon ChevronFinance Processes

Unwrapping the Mysteries of Brand Valuation

by Greg Barasia, CFA

Brand value is the value a business can sell an item above the price that the supply/demand curve dictates. This value is embedded into the company’s share price but can be uncovered using PEG analysis.

10 minute readContinue Reading
ProjectsIcon ChevronAgile

Mission Driven Development

by Alvaro Villena

Growing organizations often find that Scrum is no longer enough but switching to SAFe is too complicated. Mission Driven Development utilizes the 6-week cycle and offers a lightweight approach to scaling Agile.

13 minute readContinue Reading
DesignIcon ChevronUX Design

The Efficient Approach - How to Design a Lean UX MVP

by Cameron Chapman

Think. Make. Check. The Lean UX process works well with the MVP process—Prototype, Measure, Learn. Combining Lean UX and MVP allows designers to create valuable products in less time, with less waste.

9 minute readContinue Reading
EngineeringIcon ChevronBack-end

Keep It Encrypted, Keep It Safe: Working with ESNI, DoH, and DoT

by Brian Wojtczak

Internet privacy's cutting-edge technology includes encrypted server name indication (ESNI) and encrypted DNS in the form of DNS over HTTPS (DoH). Find out what they are, why they exist, and how they work.

11 minute readContinue Reading
EngineeringIcon ChevronData Science and Databases

MCMC Methods: Metropolis-Hastings and Bayesian Inference

by Divyanshu Kalra

Markov Chain Monte Carlo (MCMC) methods let us compute samples from a distribution even though we can’t do this relying on traditional methods. In this article, Toptal Data Scientist Divyanshu Kalra will introduce you to Bayesian methods and Metropolis-Hastings, demonstrating their potential in the field of probabilistic programming.

12 minute readContinue Reading
DesignIcon ChevronUX Design

How to Design Landing Pages That Convert

by Bree Chapin

There are millions of sites out there vying for attention and engagement. High-converting landing pages convert visitors into leads and help businesses reach their marketing and growth objectives.

10 minute readContinue Reading
FinanceIcon ChevronInvestors & Funding

State of the Fintech Industry (with Infographic)

by Natasha Ketabchi

Tech firms have enjoyed a deluge of funding in the last few years. Fintech is no exception. Now is the time to see which companies are here to stay and can become profitable - there will be some necessary consolidation and perhaps some high-profile failures.

17 minute readContinue Reading
DesignIcon ChevronUI Design

The Designer's Edge – An Overview of Photoshop Plugins

by Micah Bowers

Photoshop plugins increase functionality and efficiency. But there’s a problem. With so many options, it’s hard to know which are worthwhile. So, we’ve curated the finest Photoshop plugins available.

7 minute readContinue Reading
EngineeringIcon ChevronWeb front-end

WebVR Part 5: Design and Implementation

by Michael Cole

With all building blocks in place, it is time to wrap up our WebVR journey and demonstrate how everything is implemented. In the last part of our WebVR series, Toptal Full-stack Developer Michael Cole goes over design and implementation in detail, explaining how the experience comes together.

15 minute readContinue Reading

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